Todd Judy of Vermeer Manufacturing says Hong Kong offers many advantages for US companies who want to do business on the Chinese mainland

US agricultural equipment company, Vermeer Manufacturing, has found Hong Kong the best base from which to carry out its Asia and China distribution strategy.

Todd Judy, Regional Sales Manager of Vermeer Manufacturing said the company saw many advantages for setting up in Hong Kong, as opposed to other Asia-Pacific countries.

"Hong Kong is the best choice because it is so centrally located, and it allows me, personally, to travel to different Asian locations and be there within 3 or 4 hours. Logistically, it's very well run, it's very efficient, and in terms of bringing parts in and out, we can do that easily through Hong Kong," said Mr Judy.

"Also, the rule of law and the foundation of the legal system here is very tight. We feel very comfortable in signing contracts and doing business with our distributor in Hong Kong," he added.

Vermeer Manufacturing distributes products solely through authorised dealers throughout the world. Their dealer for the China, Hong Kong and Macau region is located in Hong Kong. They distribute the company's equipment through their offices located throughout China.
 
"We've been very impressed with our dealer in Hong Kong. For the past 3 years, they've been our number one international dealer for Vermeer Manufacturing worldwide. We've been very impressed with their professionalism, and organisation and the network they've set up throughout China," said Mr Judy.

"Hong Kong distributors offer a lot to US companies interested in selling into China. They have a very high level of professionalism within the staff, good communication in English, and a high degree of education and training. They're also very adapted to developing networks throughout the Chinese mainland in terms of distributing products as widely as possible," explained Mr Judy.

Vermeer Manufacturing which has its regional headquarters in Hong Kong for the past three years, hopes to expand sales in the region over the longer term.

"The sky's the limit for us in the Hong Kong China area. We've had a lot of success selling here, we've been very happy with the way business has progressed and for the next 10 years, we're really focused on this area," said Mr Judy.

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Vermeer Manufacturing