When Chinese Canadian business partners Mark Tam and Chung Tang came up with an idea for an innovative children's furniture business, they knew Hong Kong was the place to start it up.
HK is no stranger to Swedish designs. Sony Ericsson, Saab, Volvo and Ikea are already well-known Swedish brands thriving in a city that is a glittering showcase for many global brands.
Most Swedish companies find it is easier to go through HK to explore opportunities in China, said Karin Lind-Mornesten, of the Jonkoping Chamber of Commerce.
In the days when the Chinese furniture trade in Hong Kong was "basically restricted to a few old family businesses near the temple on Hollywood Road", two expatriates identified a market niche.
Spain's IMC Toys ("IMC") recently announced the opening of its new regional sourcing office in Hong Kong. The expanded Hong Kong operation will also be used as a regional office.
Monster Cable ("Monster"), the world's leading manufacturer of A/V cables and power conditioning products, has announced the opening of a new Hong Kong office.